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About Campaigning
Creating change
You might call it influencing, advocacy or campaigning, but it is all about creating change - whether you are trying to save a local community centre from closing, or lobbying government to influence legislation. Impact is the real change created by a campaign – the difference it makes to people’s lives.
Critical to democratic society
Campaigning is critical, not optional, to a healthy civil and democratic society. Everyone has the right to a voice through campaigning activity.
Many of the most famous campaigners in history have been inspirational individuals such as Rosa Parks or Emmeline Pankhurst, but campaigning and advocacy is an essential part of what we do in the voluntary and community sector.
Without our campaigning we wouldn’t have many of the rights and opportunities that we enjoy today. Equal pay legislation, civil partnerships and employment safety are just a few examples.
Capacity building for change
Capacity building work in this area concentrates on bringing together good practice and increasing understanding, confidence and skills in campaigning and advocacy. It also helps to join up communities and networks of people that dedicate their time to changing the world.

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