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Planning Your PR - Southampton
Event Date : 17 March 2010
Time : 10:00 AM registration
Duration : 10:00 AM - 4:00 PM
Location : Southampton
Course content:
Develop a strategic approach to public relations. Learn how to focus your activities on the right media to reach your target audience, how to make the most of your events, case studies and spokespeople and maximise coverage. Find out more about how to tailor your press releases and pitch to different outlets, from national press and mainstream news to local radio and niche publications. You will learn and appreciate the intricate relationship between PR and other disciplines and start thinking about innovative ways to get your message out.
Background:
Research and experience have often shown that support organisations find getting their message across to the right people a challenge. These intermediate courses - ‘Planning your Marketing activities’ and ‘Planning your PR activities’ will build on the introductory ‘Understanding Marketing’ and ‘Understanding Media Relations’ courses we ran last year.
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